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ASEAN Insights - Geschäftschancen im boomenden Sudostasien

  • Event

19 September 2025 | Frankfurt, Germany

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With over 680 million inhabitants, ASEAN – the Association of Southeast Asian Nations – is one of the largest and fastest-growing economic regions in the world. From low-cost manufacturing and high-tech industries to infrastructure megaprojects, ASEAN offers German SMEs a wide range of opportunities. 

Your Gateway to ASEAN 

At the full-day event ASEAN Insights, representatives from the six German Chambers of Commerce Abroad (AHKs) in Southeast Asia – Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam – will present their markets and offer one-on-one consultations. 

 

Gain first-hand insights into: 

  • How to do business in ASEAN 
  • Effective market entry and distribution strategies 
  • Local talent acquisition and workforce development 
  • Synergies across diverse economic structures 

Featuring Experts from Business and Industry 

Executives from leading German companies such as Melchers, Deutsche Bank, Luther, Robert Bosch, and STADA will share their experiences and discuss current trends and challenges in the region. 

Program Highlights 

  • 09:30 – Registration  
  • 10:00 – Welcome by Dr. Clemens Christmann, IHK Frankfurt  
  • 10:15 – Panel 1: ASEAN in Focus – Economic Outlook  
  • 11:30 – Panel 2: Successful Sales Strategies in ASEAN (English)  
  • 13:15 – Panel 3: Securing Production – Recruiting Talent  
  • 14:15–16:30 – Networking & Individual Consultations 

 

Participation fee: €40  

Secure your spot and start building your ASEAN strategy: 

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